Online Marketing Manager Resume Example

Use this example to learn how to format and structure your Online Marketing Manager resume for maximum impact.

Alex Johnson

Online Marketing Manager

[email protected] 555-123-4567 linkedin.com/in/alexjohnson alexjohnsonportfolio.com

Professional Experience

Online Marketing Manager

Tech Innovators Inc.

June 2018 - Present

  • Developed and implemented digital marketing strategies that increased website traffic by 50% in one year.
  • Led a team of 10 marketing professionals to execute campaigns across social media, email, and PPC advertising.
  • Collaborated with product teams to align marketing strategies with product launches, resulting in a 30% increase in sales.
Digital Marketing Specialist

Creative Solutions Agency

May 2015 - May 2018

  • Managed PPC campaigns resulting in a 25% reduction in cost per acquisition.
  • Created and optimized landing pages to support email marketing campaigns, increasing conversion rates by 20%.
  • Conducted A/B testing and analytics reporting to continuously improve campaign performance.

Projects

E-commerce Platform Launch

Led the digital marketing efforts for the launch of an e-commerce platform, including SEO, social media, and content marketing strategies. The project achieved a 40% increase in monthly sales within the first quarter post-launch.

Skills

SEO/SEM Social Media Marketing Content Strategy Data Analysis Project Management
Bachelor of Science in Marketing

University of California, Berkeley

2015

Google

2019

How to Format Your Online Marketing Manager Resume

Follow these guidelines to make your resume visually appealing and easy to read by hiring managers in the game industry.

Key Formatting Guidelines

  • Use clear, professional fonts and structure your resume with sections for experience, skills, and education.

Online Marketing Manager Resume Writing Tips

Maximize the impact of your resume with these tips, especially curated for aspiring or experienced Online Marketing Managers.

Content Optimization Tips

  • Highlight specific achievements with quantifiable metrics.

  • Tailor your resume to include keywords from the job description.

  • Showcase leadership and successful project management.

✓ Do's

  • Do highlight your ability to increase traffic and sales.
  • Do include certifications like Google Analytics or AdWords.
  • Do use action verbs like 'led', 'developed', 'optimized'.

✗ Don'ts

  • Don't include irrelevant job experience.
  • Don't use a generic resume for all job applications.
  • Don't forget to proofread for errors.

Common Online Marketing Manager Resume Mistakes

Avoid these frequent mistakes to make your resume stand out and reflect your professionalism.

Mistakes to Avoid

  • Omitting quantifiable results and achievements.

  • Using a generic objective statement.

  • Failing to tailor the resume to the job description.

Online Marketing Manager Salary Information

Salaries for Online Marketing Managers vary based on experience, location, and company size.

Expected Range: $70,000 - $120,000 annually

  • Entry-level positions start around $70,000.
  • Experienced managers can earn up to $120,000.
  • Bonuses and profit sharing may be included.

Online Marketing Manager Skill Requirements

Education and Qualifications

  • Bachelor's degree in Marketing, Business, or related field.

Experience

  • 3-5 years in digital marketing or related field.
  • Experience managing online marketing channels and teams.

Certifications

  • Google Analytics Certification
  • HubSpot Content Marketing Certification

Technical Skills

  • SEO tools like Moz or SEMrush
  • Google Ads and Analytics
  • CRM software

Soft Skills

  • Leadership and team management
  • Strategic thinking
  • Communication and collaboration