Senior Product Marketing Manager

Appfire
United Kingdom
Full Time
Remote
Senior
0+
Marketing Information Technology Telecommunications

Posted 1 week ago

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Excellent 4.7

Job summary

The Senior Product Marketing Manager develops go-to-market strategies for SaaS products, translating product capabilities and market insights into compelling campaigns and content. Responsibilities include positioning, messaging, product launches, sales enablement, and full-funnel marketing. The role involves cross-functional collaboration and strategic storytelling to generate demand, educate prospects, and drive revenue.

Responsibilities

The Senior Product Marketing Manager will own positioning, messaging, and go-to-market strategies for a portfolio of B2B SaaS products. They will collaborate cross-functionally to drive demand, sales enablement, and product adoption through full-funnel marketing programs.

Qualifications

Content Development Customer Research Demand Generation Go-to-Market Strategy Market Analysis Messaging Product Launches Product Marketing Product Positioning Sales Enablement

Candidates must have 7-10+ years of B2B product marketing experience, preferably in SaaS or enterprise software. Proven expertise in launching products, developing market narratives, and using data to drive business outcomes is required.

English

Company

Appfire

Appfire

linkedin
Software Development
Location
United Kingdom

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Excellent 4.7
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