Head of Growth & Demand Generation

Gray Swan AI
United States
Full Time
Remote
Senior
USD 105,000 – 165,000
Marketing Information Technology Telecommunications

Posted 3 days ago

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Excellent 4.7

Job summary

The Head of Growth & Demand Generation at Gray Swan is responsible for designing and executing a multi-channel demand engine to generate high-quality sales pipeline, aligning with revenue goals. The role involves managing campaigns across various channels, defining ICP segments, optimizing messaging, and collaborating closely with sales to ensure pipeline conversion into revenue. Must have 5+ years in B2B SaaS marketing, with proven demand generation success and experience with marketing and sales tools like HubSpot.

Responsibilities

The Head of Growth & Demand Generation is responsible for designing and executing a multi-channel demand engine to create high-quality, sales-accepted pipelines. This role involves defining growth strategies, managing paid acquisition budgets, and partnering with sales leadership to ensure marketing efforts align with revenue goals.

Qualifications

A/B Testing ABM (Account-Based Marketing) Demand Generation Funnel Optimization Marketing Campaigns Marketing Tools (HubSpot) Paid Acquisition Performance Marketing Pipeline Creation Sales Alignment

Candidates must have at least 5 years of experience in B2B SaaS marketing with a proven track record in demand generation and pipeline growth. Proficiency in inbound, outbound, and ABM strategies, along with experience in marketing tooling and experimentation, is required.

English

Benefits

  • 401k with up to 4% matching
  • 28 days annual leave
  • Health coverage
  • Dental coverage
  • Vision coverage
  • Catered lunches
  • Flexible work arrangements
  • Equity

Company

Gray Swan AI

Gray Swan AI

linkedin
Computer and Network Security
Location
United States

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Excellent 4.7
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