Lead Brand Media EMEA

The Goodyear Tire & Rubber Company
United Kingdom
Full Time, Temporary
Hybrid
Senior
0+
Bachelor Degree
Marketing Media Design Entertainment

Posted 1 week ago

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Excellent 4.7

Job summary

As Lead Brand Media EMEA, you will oversee regional media campaigns, focusing on digital, broadcast, video, and OOH. You will collaborate with global teams and external partners, analyze campaign data, and optimize media strategies to enhance brand visibility and achieve business goals. The role requires significant experience in media planning, brand marketing, and digital media, with a strong emphasis on data-driven decision-making and cross-functional collaboration.

Responsibilities

The Lead Brand Media EMEA will develop and optimize integrated media campaigns across digital, broadcast, and OOH channels to strengthen brand visibility. They will also collaborate with internal teams and external agencies to manage budgets, analyze performance data, and drive media innovation.

Qualifications

Analytics Audience Insights Brand Marketing Campaign Management Data Analysis Digital Media Media Buying Media Planning Media Strategy Partnership Building

Candidates must have at least 7 years of experience in media planning or brand marketing, ideally within large-scale EMEA organizations. A Bachelor's degree in Marketing or a related field is required, along with strong analytical skills and professional fluency in English.

English

Company

The Goodyear Tire & Rubber Company

The Goodyear Tire & Rubber Company

linkedin
Motor Vehicle Manufacturing
Location
United Kingdom

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Excellent 4.7
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