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Sr. Manager, Demand Marketing - EMEA
Posted 3 days ago
Job summary
Lead regional demand marketing programs, translating global strategies into locally effective campaigns. Manage multi-channel initiatives, collaborate with sales and marketing teams, and optimize campaign performance for EMEA. Focus on generating demand, engaging existing clients, and aligning with regional sales priorities.
Responsibilities
Lead integrated demand generation campaigns across EMEA, adapting global strategies for local markets and coordinating digital, client, sales, and SDR activities. Measure campaign performance and pipeline impact, optimize programs using data, and manage regional campaign planning, budgets, timelines, and processes.
Qualifications
Requires significant B2B marketing experience, ideally in enterprise technology, SaaS, or IT services, with a track record of executing integrated campaigns across multiple markets and localizing global programs. Candidates should understand digital demand generation, marketing automation and CRM, the B2B buyer journey, funnel analytics, and sales/SDR collaboration; enterprise technology, ABM, client marketing, and EMEA language experience are desirable.
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