Senior Device Sales Marketing Manager

Roku
Santa Monica, California, United States
Full Time
Hybrid
Senior
USD 255,000 – 330,000
Marketing Retail Wholesale Trade

Posted 2 days ago

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Excellent 4.7

Job summary

A Senior Device Sales Marketing Manager at Roku leads marketing strategies to drive device sales across retail, e-tail, and DTC channels. Responsibilities include developing marketing programs for major retail moments, partnering with sales teams, managing campaigns on platforms like Amazon and Walmart, and analyzing performance data to optimize ROI. The role requires extensive experience in sales, shopper, and channel marketing, particularly within retail and e-commerce environments.

Responsibilities

The Senior Device Sales Marketing Manager will lead marketing strategy to drive device sell-through across retail, e-tail, and direct-to-consumer channels. This role involves partnering with sales leadership to execute high-impact marketing programs, manage budgets, and optimize conversion rates through data-driven testing.

Qualifications

A/B testing channel marketing co-op and MDF budgets management consumer electronics cross-functional collaboration data analysis e-tail marketing marketing strategy promotions management retail marketing

Candidates must have 10+ years of experience in sales, shopper, or channel marketing with deep expertise in retail and e-tail environments. Strong analytical skills, executive presence, and the ability to lead cross-functional teams are essential for this role.

English

Benefits

  • Health insurance
  • Equity awards
  • Life insurance
  • Disability benefits
  • Parental leave
  • Wellness benefits
  • Paid time off
  • Mental health support
  • Financial wellness support
  • 401(k)

Company

Roku
Software Development
Location
Santa Monica, California, United States
Website
roku.com

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Excellent 4.7
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