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Product Marketing Specialist
Posted 2 months ago
Job summary
Support the development and execution of global product marketing initiatives, including campaigns, content development, demand generation, and leveraging AI tools for improving marketing effectiveness. Work closely with sales, product management, and global teams to optimize marketing strategies and ensure compliance with brand and regulatory standards.
Responsibilities
The Marketing Specialist will support the development and execution of global product marketing initiatives to drive awareness, engagement, and lead generation. They will collaborate with Product Management and Sales teams to deliver campaigns, manage digital assets, and leverage AI-enabled tools to improve marketing effectiveness.
Qualifications
Candidates must have a bachelor's degree in Marketing, Business, or a related field and 3–5 years of experience in B2B product marketing. Proficiency in CRM platforms, marketing automation, and a working knowledge of AI-enabled marketing tools are required.
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